Which one is better Constant Contact vs Convertkit Comparison Review 2024

 Which one is better Constant Contact vs Convertkit Comparison Review 2024

Email marketing give back a significant return on investment without a doubt. But that happens if you do it the right way with better tools. After doing the research, you've found your sweet spots. But now you are confused about Constant Contact vs Convertkit.

Which one is better Constant Contact vs Convertkit?

Which one should you go for Constant Contact or Convertkit?

The ultimate comparison between both these email marketing service providers will help you decide on that. You'll get to know the differences between Convertkit and Constant Contact, along with the pricing and features in this astonishing article.

Are you ready for the ultimate comparison between the two Contact vs Convertkit? Let's get started right now.

The first thing in this comparison Contact vs Convertkit, I will define the two wonderful email marketing companies to that of you who don’t know will about it or have heard about it before. So, let’s start.

What is Constant Contact?

Constant Contact is an email marketing and digital marketing platform that was created to help businesses create an effective email campaign that convert leads into customers easily. Constant Contact is one of the best email marketing services.

In its user dashboard, users can browse and select an email template from its vast library. From there, they can customize the template to meet their needs and send it to their email lists contacts.

Capture leads, share updates and drive traffic. They deliver everything you need to build deeper relationships with your most important audiences. From email to ecommerce, SMS to social, CRM to see what’s next. They deliver tools to help small businesses grow.

And what is great about Constant Contact, it offers 14 Days Free Trial to try the platform.

Give It a Try!

Constant Contact Core Features:

·        Reporting and Analysis:

See who’s opening, clicking, and sharing your emails. Spot trends and plan your next steps.

·        Templates:

Choose from hundreds of professionally-designed email templates to make your own.

·        Marketing Automation:

Send targeted emails to customers automatically based on how they engage with your emails.

·        Customer List Management:

Add, store, and organize your contacts in one place, and segment lists to target the right people.

·        Facebook, Instagram, and Google Ads:

Find new leads with Facebook, Instagram and Google Ads, integrated to save you time

·        Website Signup Forms:

Prompt website visitors to join your contact list with easy-to-build pop-up signup forms.

·        Lead Generation & Landing Pages:

Add new signups to specific contact lists through a customizable page with a unique URL.

·        Social Posting:

Save time creating, scheduling, and posting all of your social engagement from one place.

·        Integrations:

Auto-sync your contact, product, and sales data with tools like Salesforce, Shopify, and Etsy.

·        Surveys, Polls, and Event RSVP:

Further engage your customers with tools such as video, surveys, polls, and event RSVP.

Now let’s jump to the second part of the Constant Contact VS Convertkit.

Constant Contact Pricing Plans:

·        Constant Contact Lite plan:

Is meant for small teams or freelancers and small teams that don’t need the most advanced email marketing features (more info in our table below).

·        Constant Contact Standard plan:

Is great for managing large teams and is the right choice if your email marketing strategy requires features like marketing automation, advanced segmentation, dynamic content, or online surveys.

·        Constant Contact Premium plan:

Is ideal for businesses who are looking to take their email marketing to the next level with advanced features such as ads, search engine optimization (SEO), and advanced user segmentation.

For a total of 500 contacts, the Lite plan costs $12/month, the Standard plan costs $35/month, and the Premium plan costs $80/month. A 15% discount applies to 12-month plans, and a 30% discount is available to nonprofits. Constant Contact can be trialed for 60 days (no credit card required) and it has a 30-day money-back guarantee.

Note: They just updated their plans and pricing. For a deeper dive into whats available on each plan check Constant Contact’s website for more information.

Constant Contact does score pretty well in our deliverability tests, but is it worth the high prices?

What is Convertkit?

Convertkit is an email marketing software targeted towards creators of all kinds, professional bloggers, podcasters, YouTubers and course creators. Convertkit features are designed to help them grow and monetize their audience, automate their marketing.

It also has some interesting niche features that aren’t found in other services, like:

The ability to sell digital products and subscriptions and a newsletter referral system.

Convertkit Core Features:

Convertkit offers multiple features. Some of the main ones you need to know about are:

·        Landing pages & forms

Under Grow > Landing Pages & Forms, you can build hosted landing pages and opt-in forms to help you grow your list.

There are also templates for pages that promote a podcast, eBook, or other digital products.

·        Drag and drop builder

Selecting a template will open it up in the drag-and-drop landing page builder, where you can change the content and design as needed.

Once you’re finished making your page, click Publish and it’ll be ready to share.

·        Templates

Convertkit has many templates forms library to open it up in the drag-and-drop editor.

·        Email broadcasts & sequences

Under Send > Broadcasts, you can design, send out, and schedule one-time emails.

Under Send > Sequences, you can build email chains that are sent to subscribers based on triggers.

·        Segmentation

To better manage your list, you could use the ‘Let your subscribers self-segment based on their interests’ template. The point is, there’s a lot of great stuff.

·        Marketing automation

Visual automations:

Under Automations > Visual Automations, you can build more complex marketing workflows.

Rules:

Another way to build automations on Convertkit is through rules. Use Rules to create link triggers and connect to your other marketing tools.

·        RSS feeds

As you’d expect given that it’s built for bloggers and content creators, Convertkit also has a solid RSS tool.

·        Creator Profile & Creator Network

Creator Profile: is a game-changing new feature that was only recently added to Convertkit.

Create network: is another game-changing new feature that we really like. It makes it easy for creators to team up and work together to grow their email lists even faster.

·        Commerce features (sell digital products & subscriptions)

Sell digital products and subscription memberships to your audience, with tools to help you fulfill orders, manage transactions, and more.

·        Sponsor Network

Join Convertkit’s Sponsor Network to earn additional revenue through your newsletters. Convertkit will help connect you to premium advertisers and place sponsorships in your emails in exchange for a 20% cut.

·        Integrations

Convertkit integrates with tons of third-party tools including Shopify, Teachable, Squarespace, Zapier, and dozens more.

Convertkit Pricing Plans:

There are three different Convertkit pricing plans to choose from: Free, Creator, and Creator Pro. Each of them comes with different features. Here’s a quick overview of the differences:

·        Convertkit Free plan:

Convertkit has one of the most generous free plans you’ll find anywhere. It’s good for up to 1,000 subscribers, so you don’t have to pay when you’re just starting out. And there’s also a free trial option for the paid plans.

·        Convertkit Creator plan:

Starts from $15/month and comes with everything in the Free plan, plus a bunch of premium features. That includes access to the Creator Network, email migration, automated email sequences, the visual automation builder, third-party integrations, and live chat & email support. You’ll also be able to add one extra team member to your account.

·        Convertkit Creator Pro plan:

Is the top-tier plan. It starts from $29/month and unlocks all features. On top of everything you get in the Creator plan, Creator Pro also comes with subscriber scoring, advanced reporting, access to the newsletter referral system, priority support, and unlimited team members.

And the great thing, which I call it a bonus in this platform: you can try out the Creator or Creator Pro plans with a free trial.

Constant Contact VS Convertkit Comparison: Major Differences

First thing, in this Convertkit vs Constant Contact comparison, I believe the differences should be clear from the start.

Let's get onto them:

Convertkit has a free plan up to 1000 subscribers, while Constant Contact don’t have.

Convertkit is actually is less expensive than Constant Contact.

Compared to Convertkit, Constant Contact has higher email delivery rates.

Constant Contact does not offer pre-built landing page templates, unlike Convertkit which offer that.

Convertkit does not provide Live Chat support, while Constant Contact does.

In comparison to Constant Contact, Convertkit offers more email automation features.

When compared, Constant Contact is much bigger than Convertkit, which offers only email marketing solutions. Let's have a look at its features now.

Convertkit is geared towards bloggers, whereas Constant Contact targets small business owners.

Conclusion

So, if you want me to cut the crap and let you know my choice straight away, I'll go for Convertkit. Why? It offers advanced email automation, stylish templates, and a straightforward user interface. And it's geared more towards digital marketers like me than ConstantContact.

But that doesn't make Constant Contact any less than Convertkit.

ConstantContact offers a wide range of marketing applications and solutions as compared to Convertkit. SMEs and nonprofit organizations can use these tools to capture more clients and build stronger relationships.

The former may have many benefits without a doubt. It's just a matter of your personal choice and your goals. Still, confused?

That concludes our honest Convertkit review.

Overall, we’d definitely recommend using Convertkit if you’re a blogger or other online creator.

It has all the tools you need to run and manage effective email marketing campaigns. Plus, it’s incredibly easy to use with a really nice user interface. And it has a bunch of unique creator-focused features to boot, like the Creator Profile and Creator Network.

If you’re not sure if it’s the right choice for you, it might be worth trying it out for yourself. Click the button below to sign up for the free plan (or a free trial) and take it for a test drive.

Also, being 100% honest, I think there are better tools out there that can do a more effective job than Constant Contact (e.g., GetResponse or ActiveCampaign) at even lower prices (e.g., MailerLite). These tools are particularly better at automations and list segmentation.